Tuesday, 13 March 2012

Evaluation Question 5

How did you attract/address your audience?

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Colour - Like NME and Q the consistant background is a clean white one. The audience would recognise the general trend. I like the way that the colours and images appear crisp against it. It makes my pages look structured, tidy and professional. Although I have destaurated a couple of images, the majority of my images are bright and crisp. For example, on the front page the model's inner shadow is clear and assists it to look realistic.

Price - In keeping with the current market. Also the website is shown, encourraging readers to visit it and extend their XLR experience interactively. The synergy provides an alternative or extension to the paper form of a magazine.

Artists - Used artists using my personal knowledge of what fits into the genres. Kasabian for example are hugely popular in the alternative/indie rock scene therefor my artists are attracted by the headline acts and also interested in undiscovered and upcoming acts - as shown on the front page.

DPS - The tone and linguistic style is also in keeping with the magazines in the industry. I used a comical approach yet also an informative one. I used colloquial language and the layout also was influenced by my research and tried to capture the personalities of my target audience within this.

Front Page - Interesting articles would attract my audience as ultimately interesting and up to date content  would make my XLR magazine be far more relevant and therefore desireable. The puropse of a music magazine is to keep the audience informed so a diverse range of artists/articles keeps the audience attracted and excited for the next issue.

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