Contents Page Construction

I chose to stick with the 'American Purpose' font which is the XLR logo official font just to in keep with the theme. I chose to vary up the colours to give a bit of diversity and the colours have different connotations. By using the colour sampler I kept the maroon and then changed the colour swatch for the yellow and grey. The yellow draws the readers attention to the fact that this ia a weekly magazine. By boxing in the words it segregates them from the rest of the page - this again was repetition of the rectangle tool several times and then these were free transformed.

In my research I looked thoroughly at contents structure. There were many styles but I chose to it in a list format to leave plenty of space to the right. By using one text box I could move them as a collection and therefore more accurately. I saw this demonstrated first an NME magazine. The artists were simply listed down the side so the reader can clearly just pick the artists which interest them and then find the page number in chronological order. (Font : Optima). By clearly also adding the cover date it was a minor detail but the minor details make the difference in my opinion. (Font: Telegraphico)

Developing this column structure more fully, I added lines to make the columns more defined and noticeable. Again by using the rectangle tool in keeping with the maroon/red theme. By adding a yellow box it highlights the promotion of the subscription opportunity. This in short enhances the corporate identity and therefore revenue which is seen in all magazines. The red 25% off is a pull factor. (Font: Telegraphico). I added the image which had been desaturated/brightened/tweaked in photoshop with tools such as the spot healing tool and the quick selection tool. By adding the page number to the image it shows where the feature on this dominant and obviously important artist.
The final stages were making the page more personal to the reader. I saw in Kerrang! that the editor made a little message in each issue just discussing relevant topics which I thought gave a friendly relationship between the audience and editor or personal connection. (Fonts: 'Euphemia UCAS' and 'Honey Script'). The generated signature I thought was a clever addition and unique. The highlighting of the numbers in the columns was last minute just to show the difference between the artist pages and the magazine pages such as 'Holiday Hangover' - rectangle tool. The pull quote was common in my research so I added one on the image of Jimmy Daniels to give the reader an insight into his feature.